Allgood Collective
Allbirds
Campaign
Films
Photography
A vibrant brand storytelling campaign promoting the power of collective action.
Allbirds asked Even/Odd to create a story-driven campaign to launch the Allgood Collective—an ambassador program celebrating change-makers.
Director Andy Madeleine brought the stories of three Allgood Collective members to life across films, photography, and an educational series for social.
Films
Iman
Tanasia
Sana
Photography
What We Did
Creative Direction, Casting, Production, Post-Production, Photography
Credits
Creative Studio + Production Company: Even/Odd
Director: Andy Madeleine, Executive Producers: Malcolm Pullinger, Mohammad Gorjestani, Producer: Paige DeMarco, Director of Photography: Charlie Owens, Wardrobe: Aaron Ramsey, Production Supervisor/Post Producer: Rocco Campanelli, Editor: Scott Hanson, Assistant Editor: Scott Crozier, Composer: Andrew Kevin Morrison, Color: Joseph Bicknell (Company 3), Sound Design + Mix: Bobb Barito
Client: Allbirds
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